In a world where the market has no boundaries, starting a social media platform is critical if you ever want to be more than a point of light on a map with Social Media Platform billions of other points of light.
Consider this: There are approximately 186 social media platforms currently offering a variety of services on the Internet, including social support for weight loss, sharing photographs, instructional videos and vlogs, dating, business networking, etc.
Of all the various platforms, Facebook reports over 1.11 billion subscribers. Not far behind is YouTube with 1 billion subscribers touting over 4 billion views per day. Twitter reports 500 million total subscribers with 200 million active members. LinkedIn has 225 million subscribers, followed by Instagram with 100 million and finally Pinterest with 48.7 million active pinners.
The writing is on the wall. Social media venues are the number one way, aside from face-to-face contact, that people connect with other people. Chances are, if you’re reading this article, you are connected to at least one or more social media networks. Connecting with friends, family, co-workers, long lost relatives, is one thing and not usually that technologically challenging. Using the tools available through social media platforms to market yourself and your products is a slightly different ballgame. Here are 8 basic steps to starting a social media platform using Facebook and Twitter.
If you don’t have a personal Facebook account, get one! It’s easy to do. Simply log in to Facebook and click on the link at the top of the page that says, “Sign Up”. Facebook will help you locate friends by asking you if it can access your email contact list. If you’re a privacy freak, this isn’t a huge threat to your safety. The software is simply going to crawl through your list and match potential friends based on email addresses. You need to start developing your friend list because this list will be your primary starter list for your business or personal platform. Once Facebook has identified people you might know, all you need to do is click on the link that says “Add Friend.” A request will be sent to the individual on your behalf.